Posted on March 26, 2012 by Pure Ink | Leave a comment
We’ve been busy writing about copywriting, marketing and running a business for a few of our favourite blogs and websites. You might have seen the links to the articles via Twitter but if not, here’s a roundup.
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Posted in Article Writing Blogging
Posted on December 12, 2011 by Pure Ink | Leave a comment
There are thousands of companies and individuals on the web offering copywriting for the not so princely sum of a few dollars a website or a dollar or less for an article. With business being so tough at the moment it’s easy to see why companies are tempted by these cheap prices and use this content as the basis of their link building campaign or even use it on their website. However, low quality content has become SEO suicide and many SEO experts recommend companies should avoid investing in high quantities of poor quality content and instead focus on creating interesting content worth sharing.
These developments show that the search engines are beginning to think more like people do. For example, if the sole purpose of an article is to get links back to a website then it’s unlikely to be an interesting read which will be talked about and shared online. We didn’t want to make assumptions though and thought it would be worth seeing what you actually get when you spend a dollar on an article. We went undercover and asked for a sample article from a non UK based SEO copywriting company. The article is based on ladies’ shoes and here’s a snippet from it…
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Posted in Article Writing Content Writing Tips Copywriting
Posted on November 22, 2011 by Pure Ink | Leave a comment
The internet can be a tough place to trade in as competition is fierce. If you own an ecommerce website then website copywriting will be key to your success as it can secure your website a high position in the search engines and convert browsers into buyers. Well written and optimised product descriptions and articles can help turn your ecommerce website into a selling machine.
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Posted in Article Writing Product Descriptions
Posted on November 9, 2011 by Pure Ink | Leave a comment
Article writing is one of the key activities in a search engine optimisation campaign as it helps to create links back to your website and helps spread the word about your business online. These tips below will help you create effective articles for your website.
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Posted in Article Writing Copywriting
Posted on March 18, 2011 by Pure Ink | 1 Comment
Article writing for your website’s blog or news section can be time consuming if this isn’t your full time job or area of expertise. The most effective way to write news articles is to think of an interesting angle to base your news articles around. If you work in an industry where major developments are slow then finding ideas can be difficult. Check out the guide below for information on how to generate solid ideas for news stories.
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Posted in Article Writing
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